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Promotion tools for Q

Client:
Durstone
Year:
2012
Category:

Our studio design was in charge to create the new promotional tools for Q, the coating brand for Durstone. We developed a set of folders, displays, catalogues and a set of boxes

The sample folders were designed to provide a promotion tool to Q distributors. We thought in a three corps folder containing product photos, individual full size pieces and a cut of every available colour. We wanted to give a premium look with the finishings, so we used the same rubber lining as for the catalogues (one colour for each collection), and a white stamp mark on it.

In addition we design three brochures, one for each collection, and then put all together in a nice folder to contain them. We got the inspiration from the best furniture catalogues and wanted to show the tiles as individual design objects and give them a vintage and eco friendly look. We used four different materials for this project. Glossy paper for the pictures, Fedrigoni matt paper for the indexes, kraft paper for the covers and a beautiful recycled rubber lining of three different colour, one for each collection.

Finally for their attendance to Saint Gobain 2012 Fair in Marseille, they asked us to design a great display for the exhibition, containing the new products range and giving it a very special shape, different from any other exhibitor seen in the industry.

As a part of our design direction work for Durstone’s brand, Q, we designed openminded boxes for this openminded project. The task this time was to design the packaging proposal for Q wall tiles. And we decided to use the kraft paper as in the catalogue and one ink for each box depending on the product type

The result was a great set of promotional tools capable of perfectly reflecting the new visual identity of Q.

Related projects

If you want to start a new project or you would like to know more about our approach, please contact us. We are always pleased to meet new people and build new relationships!

If you want to start a new project or you would like to know more about our approach, please contact us. We are always pleased to meet new people and build new relationships!

  • Spain
  • China

If you want to start a new project or you would like to know more about our approach, please contact us. We are always pleased to meet new people and build new relationships!

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Mayor, 74, 1º 1ª 12001, Castellón (Spain)

If you want to start a new project or you would like to know more about our approach, please contact us. We are always pleased to meet new people and build new relationships!

Phone
Address
Room 602-1, Block A1, No. 133, Jihua West Road, Chancheng District, Foshan (China)
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